Since 1914, Vogue Tyre has been helping customers enhance their vehicles through customization. While the strategy started with designer tires, the concept has grown to extend to many parts of the automobile.
That’s why, today, Vogue is more than just a tire business – it’s a trio of customization companies. The alliance includes not only Vogue Tyre but also E and G Classics and Custom Vehicle Design.
Together, the Vogue family builds a catalog of exclusive restyling parts and accessories. Each product provides a different way for the customer to personalize their vehicle.
MEET THE MEMBERS OF THE EVER-GROWING VOGUE TYRE FAMILY
Vogue Tyre is now a comprehensive vehicle customization brand, with a focus on interior and exterior appearance enhancements.
We would like you to meet the three companies that make up our tightly-knit family, including The Vogue Tyre and Rubber, E&G Classics, and Custom Vehicle Design.
THE VOGUE TYRE AND RUBBER COMPANY
The dream began in 1914 with the Vogue Tyre and Rubber Company. Harry Hower, the company’s founder, had a vision of a brand-new concept – a whitewall tire – that would give customers a way to personalize and draw attention to their automobiles.
Today, Vogue still creates designer tires that add a level of prestige to any vehicle. The brand’s lineup has grown to include a collection of different designs, including everything from an original-style whitewall tire to an all-season tire for SUVs.
The brand now has partners across the United States, distributing its products to customers who will accept nothing less than a Vogue tyre.
E&G CLASSICS
For over 48 years, E&G Classics has been making premium restyling parts. The company first earned worldwide recognition in the 1970s with its selection of distinct Cadillac grilles.
Although the brand is still best known for custom grilles, its current portfolio includes a wide range of parts and accessories. To create this variety of show-worthy products, E&G Classics pairs the latest technology with an eye for timeless design.
Instead of overwhelming the senses with over-the-top styling, E&G adds subtle, personal details to every component it creates. All products are made in the United States for a hands-on approach that guarantees perfection. And using only the finest materials ensures everything has a flawless fit and finish.
Much like the Vogue Tyre company, E&G believes in perfecting already beautiful vehicles through old-world craftsmanship and attention to detail. In 2014, the two companies merged to create a single outlet for premium restyling products.
The decision allows the skilled artisans at both companies to combine their talents. Furthermore, the Vogue family can now provide its discerning customers with a larger variety of products.
CUSTOM VEHICLE DESIGN
Custom Vehicle Design (CVD) is another branch of the Vogue family tree. Unlike E and G Classics, CVD has always been a Vogue Tyre Company. The brand was born in response to dealers’ needs for a full lineup of high-quality customization products, rather than just tires.
Many consumers want to personalize their car through the dealership. By providing the highest-quality aftermarket accessories directly to dealers, Custom Vehicle Design provides an avenue to meet that demand.
The company now offers an array of products, ranging from custom wheels to interior upgrades. Everything is OEM-level quality, so dealers know they’re installing a product they can trust – and their customers can trust, too.
What’s more, CVD representatives work directly with dealerships to grow accessory sales and exceed expectations. Product training for dealership employees is also available.
Custom Vehicle Design has been able to fill a void within the automotive retail industry. The company has received an overwhelming response from dealerships nationwide. As a result, design studios, customer centers, and a network of supporting dealerships across the country.
THE VOGUE FAMILY RETAINS ITS FOCUS ON BUILDING DREAMS
It’s been over 100 years since Harry Hower’s passion prompted the creation of Vogue Tyre. Even though automobiles were far from commonplace at the time, Hower recognized how customization would benefit owners. That foresight encouraged the brand’s founder to create the whitewall tire.
Over the years, Vogue has branched out to sell more than just tires. Yet the core value of the company remains unchanged.
The Vogue family – including Vogue Tyre, E&G Classics, and Custom Vehicle Design – is dedicated to making the customer proud of their car. As always, the Vogue brand gives vehicle owners the tools to make their automobile a one-of-a-kind masterpiece.
Of course, automotive retailers can also benefit from Vogue products. Offering the brand’s OEM-level parts and accessories creates a loyal customer base. There are still many vehicle owners who value quality over quantity. And those individuals continue to choose products from the Vogue Tyre family.